As one of the Midwest’s biggest hiring systems, HireClick didn’t possess the website and marketing collateral it needed to reinforce their brand image, reflect their strong position in the market, and more importantly, to keep growing.
We strategically approached the website and video project from the perspective of an employer with desperate hiring needs. “I need help, but what do I need to see to put my trust and money in a hiring tool?”
We started by designing and developing a website that is professional, inviting, and guides the user through a journey as easy as the tool itself. To best showcase this unique tool and how it can help in a way no other tool can, we produced a TV/Internet commercial addresses the viewers pain points and showcases how HireClick can resolve these paint points in a quick, easy, and affordable way.