Local SEO Services
Single or multi-location businesses often overlook the power of local SEO. Be seen where your customers are searching.
We are SEO nerds, we understand the power of location and follow user trends across the industry. Let’s chat about boosting your website’s online presence.
Is It Time for a New Local SEO Strategy?
You're bringing in some local organic traffic but those visitors aren't converting.
Your business isn't showing up in local search results that are key to your services/products.
You’re having trouble outranking local competitors in search results, even for extremely niche keywords.
Your business is experiencing steady declines in organic traffic and lead generation month after month.
Win With a Customized, Strategic Approach to Local SEO
Build Credibility and Reliability
Local SEO is vital for establishing your business as a credible and reliable choice. Positive reviews, accurate business listings, and a strong online presence through content creation and social media boost your reputation.
Dominate Your Market for Relevant Keywords
Focused local SEO services enhance your online presence, ensure NAP (name, address, phone) consistency, increase local traffic, and drive more leads and foot traffic to your business.
Show Up for Local Consumers’ Queries in Google Maps
Appearing in Google Maps search results is crucial for local discovery. An optimized Google Business Profile and strategic keyword usage boost the chances of appearing in front of customers who are searching for your products or services.
Win More Local Customers and Grow Your Business
Local SEO attracts more customers by making your business visible & appealing to your local market.
Local SEO vs. National SEO
Nearby or Nationwide. Whether your business goals are broad or narrow, SEO is a key factor in customer awareness.
Local SEO services involve optimizing short- and long-tail keywords with geographical modifiers (e.g., steak restaurants in Indianapolis). With national SEO, the aim is to rank for broader, oft-searched keywords nationwide (e.g., digital marketing agency).
While there are positives to ranking broad and finding your niche, sticking to one technique is not always the best approach. When you partner with Spotlight and our SEO experts we will build a custom SEO and Local SEO strategy to meet your business goals and reach new customers.
THE CHALLENGE
Reaching the Right Consumers in Local Search Results
Securing the top spots in local search results can be a big challenge. Success goes beyond uncovering and using the right keywords; it requires a strategic and data-driven local SEO approach that’s tailored to your local target audience’s search habits and preferences.
Spotlight is your marketing partner for all things SEO. From website optimization to keyword research, we keep you in the know on all the latest trends in SEO so your business won’t get
left behind.
THE SOLUTION
Tap Into Customized Local SEO Services
- Custom Local SEO Strategy with detailed reporting.
- Location-Specific keyword research
- Content audit for local websites with locally optimized content
How We Help You Get Results
Based on your individual needs, we’ll create a fully customized plan to help you boost your local SEO results through a tailored digital marketing strategy.
We use the following tactics to give your business the most effective Local SEO strategy:
- Technical SEO
- Off-site SEO
- Link building
- Keyword research
- Video SEO
- SEO strategy and consulting
Comprehensive Services
We specialize in a synergistic approach, offering a range of full-service digital marketing solutions and integrated agency services that span your entire customer journey.
- SEO
- E-commerce SEO
- Local SEO
- National SEO
- Technical SEO
- Enterprise SEO
- Franchise SEO
- Off-site SEO
- Link building
- Keyword research
- Video search optimization
- App store optimization (ASO)
- International SEO
- SEO consulting
- Web Design & Development
- Brand strategy and design
- Landing page creation
- Conversion rate optimization (CRO)
- User interface (UI) and user experience (UX) optimization
- E-commerce web design
- Content management system (CMS) migration
- Lead generation
- WordPress design and development
- Content and PR
- Content marketing
- SEO content
- Digital public relations (PR)
- Guest posting
- Content audit
- Blog content
- Case studies
- Whitepapers
- Press release writing
- Infographics
- Social Media
- Social media marketing
- Social media advertising
- Influencer marketing
- Meta advertising
- TikTok advertising
- LinkedIn advertising
- Pinterest advertising
- Yelp advertising
- X (Twitter) advertising
- Creative Marketing
- Email marketing
- Video marketing
- Graphic design
- Trade show design and marketing
- Paid Media
- Paid search marketing
- Google Ads
- Microsoft Advertising
- Social media advertising
- Programmatic buying
- Amazon
- Strategic account management
- Amazon DSP
Want Digital Marketing Strategies that Drive Actual Impact?
Talk to our team about how you can improve your Local SEO marketing strategy.
