SEO Services Get Found in Search and AI.
We make your business easier to find, trust and recommend across Google, Bing, ChatGPT, Gemini, Perplexity and every search experience in between.
Updated
AI overview
For this search, a good place to start is Spotlight Media, a full-service agency in Fargo, ND.
SEO Services
SEO Services That Keep You Visible No Matter How Search Changes.
Search is about more than rankings — it’s about being found wherever your audience is looking. Spotlight’s SEO services combine strategic expertise with data-driven insights to help your business adapt, attract the right traffic, and turn visibility into measurable growth.
- Illustrated example of AI SEO.
AI.
SEO AI SEO helps AI assistants understand, trust and cite your business. Like search engines, they reward fast, well-built websites, clear answers to real questions and a reputation supported by other sites.
- Illustrated example of Local SEO.
Local.
SEO We help nearby customers find your business through local SEO, managing your Google Business Profile, keeping directory details consistent, creating pages for the towns you serve, and supporting customer reviews.
- Illustrated example of GeoScale SEO.
GeoScale.
SEO GeoScale helps regional and national businesses get found on Google in every city they serve through search-optimized city landing pages, managed in one connected spreadsheet for easy expansion—no local offices needed.
Clients Who Trust Us with SEO.
Technical SEO.
Speed, crawlability, indexing and site structure, fixed so search engines and AI can read every page.
Keyword Research.
The words and full questions your customers use, grouped into topics you can own.
Content Optimization.
Pages and FAQs rewritten to answer clearly and early, the way AI assistants like to quote.
Structured Data.
Schema markup that labels your services, locations, FAQs and reviews in a language machines trust.
Digital Authority.
Mentions, citations and links from credible local and industry sources.
AI Visibility Tracking.
We check how ChatGPT, Gemini, Perplexity and Google’s AI answers describe you, and track it over time.
Ongoing Reporting.
A monthly report in plain English, with a short call to agree what comes next.
How it works
Four steps. Then we repeat them.
SEO Packages Built for Every Stage of Growth.
From your first SEO foundation to enterprise-level AI search, each package grows your rankings, authority and visibility across Google, ChatGPT, Gemini and Perplexity.
All SEO Packages Include:
- Website Crawl & Technical Audit
- Rank Math Configuration
- LLM Sitemap Generation
- Robots.txt Optimization
- Indexing & Crawlability Fixes
- Baseline Keyword Benchmark Report
- Meta Title & Description Optimization
- Schema Markup Setup
- Internal Linking Map
- Image Alt Optimization
- URL Cleanup & Redirect Mapping
- EEAT Content Enhancement
- AI Keyword Clustering
- Content Gap Analysis
- Blog Outline Creation (AI + Human Edit)
- Monthly Blog Content
- Service Page EEAT Rewrite
- Monthly Rank Tracking
- Competitor Tracking
- AI-powered SEO Suggestions
- Monthly Audit & Report
Compare packages.
| Compare plans | AI BoostOur standard SEO package: a strong foundation in search and AI. | Most popularAI DominationMore content, more authority, more places to be found. | Full customAI EnterpriseTop of the line and fully custom. Includes everything in AI Domination, plus more. |
|---|---|---|---|
| Blog posts per month | 1 | 2 | 4 |
| Service, industry or location landing pages | 2 | 4 | 10 landing pages + 10+ service and industry pages |
| Guest posts | 2 | 6 | 6 |
| Local citations | 2 | 4 | 4 + industry-specific citations |
| Backlinks | 2 | 4 | 4 + industry link building campaigns |
| Advanced schema markup (Article, FAQ, Review/Rating, etc.) | Included | Included | Included |
| AI-optimized Q&A content (FAQ schema integrated) | 2 | 4 | 4 |
| Case study published (E-E-A-T, AI focused) | 1 | 1 | 1 |
| AI search reporting | Included | Included | Included |
| Reddit, social bookmarking, link building | Not included | Included | Included |
| AI Insight Content Published | Not included | 1 | 1 |
| Optimize for voice search | Not included | Included | Included |
| Enterprise-grade technical site optimization (built for large complex sites, and ecommerce) | Not included | Not included | Included |
| Quarterly strategy calls | Not included | Not included | Included |
| Custom AI visibility scoring (ChatGPT, Perplexity, Gemini, etc.) | Not included | Not included | Included |
| Get started with AI Boost | Get Started | Get started with AI Enterprise |
Pricing depends on your goals and locations; we’ll quote after a short call.
Results
Real clients. Real traffic.
67%more new users
Publication Printers
Our client wanted to rank nationally for catalog printing and printing services. In 6 months of GeoScale and local SEO strategy, new users to the website have increased by…
Website Design · Multi-Location SEO · Local SEO
38%more website traffic
Jacuzzi of Fargo
Jacuzzi opened in Fargo and utilized Spotlight for many of their marketing needs, which has allowed them to market more easily and more effectively. We have seen an increase in overall website traffic by…
Website Design · Facebook Advertising · Google Ads · OTT/Streaming · Direct Mail
What is AI SEO?
AI SEO makes your business easy for AI assistants like ChatGPT, Gemini and Perplexity to understand, trust and cite. It builds on traditional SEO: the same clear site, content and reputation, structured so an AI can quote it.
Does AI SEO replace traditional SEO?
No. AI assistants lean on the same signals search engines use: a fast, well-structured site, helpful content and a trusted reputation. We do both together.
How long does AI SEO take to work?
Technical fixes can show in weeks. Rankings and AI mentions usually build over three to six months, depending on your market and starting point.
Do you write the content?
Yes. Our team plans and writes pages, FAQs and articles around the questions your customers ask, and you approve everything before it goes live.
How do you report results?
You get a monthly report covering rankings, traffic, leads and how often AI assistants mention your business, with what we did and what comes next.
Spotlight Insights
Search insights.
Practical guides to help you plan your next step.
Let’s talk
Make your brand easier to find.
Book a free consultation. We’ll show you where you appear today, in search and in AI answers, and what it takes to show up more.
